The Emperor And His Clothes Revisited – GDS Isn’t Working (Part 1)

In October 2012, I questioned whether the Emperor had any clothes on; somewhere in that piece I said:

The question is really how to turn what GDS do into the way everyone
else does it.  In parallel with GDS’ agile implementations, departments
are out procuring their next “generation” of IT services – and when
you consider that most are still running desktop operating systems
released in 2000 and that many are working with big suppliers wrapped
up in old contracts supporting applications that often saw the light of
day in the 80s or, at best, the 90s, “generation” takes on a new
meaning.  To those people, agile, iterative, user experience focused
services are things they see when they go home and check Facebook, use
Twitter or Dropbox or have their files automagically backed up into the
cloud.  Splitting procurements
into towers, bringing in new kinds of integrators, promising not to
reward “bad” suppliers and landing new frameworks by the dozen is also
different of course, but not enough to bridge the gap between legacy
and no legacy.

and then

The question is whether the GDS model is the one that achieves scale
transformation right across government, or whether it is another
iteration in a series of waves of change that, in the end, only create
local change, rather than truly structural change.

My sense, now, is that it’s the latter – another iteration, but one that hasn’t created as much change as the inputs would suggest and that, today, is creating far less change than it did early on in its life when charismatic leadership, a brilliant team, an almost messianic zeal and bulletproof political support were in place.

GDS has done some brilliant and world-leading stuff but has also failed to deliver on its mission.   Simply, GDS isn’t working.  We need to think again about what it’s going to take to deliver the vision; something that has been largely consistent for much of the last two decades but still seems far away.  This is tricky: we don’t want to lose the good stuff and we clearly want to get the huge pile of missing stuff done.  The current approach is a dead end so we need to do something different; with the appointment of a new minister, now could be the time for the change.

Every few years for at least the last two decades, HM Government has revised its approach to the co-ordination of all things IT. Throughout that time there’s always been a central function to e.g. set standards (govtalk for example), engage with industry to get the most done at the best price, co-ordinate services, do some direct delivery (,, etc) and also teach government what to do and how to do it – the art of the possible.

It started with the Central Computer and Telecommunications Agency (CCTA), followed by Central Information Technology Unit (CITU), then the Office of the e-Envoy (OeE), the e-Government Unit (eGU), the Office of the Government CIO (OCIO) and, most recently, the Government Digital Service (GDS). Some of these – CCTA and CITU for instance – overlapped but had slightly different roles.

After each revision, there was a change of leader, a change of approach and a change of focus – some were for the better, some not so much. Nearly 7 years after the Martha Lane Fox report that brought GDS into being, it’s time for another one of those revisions.

We should, of course, celebrate the successes of GDS, because there have been some big results, learn the lessons (of GDS and all of its predecessors) and shutter the failures. So let’s first laud the successes. GDS have, in my view, been responsible for four big changes at the heart of government.

1) User focus and an agile approach. GDS has shown government that there is another way to deliver projects (not just web projects, but all projects), through focusing on user needs, building initial capability and then iterating to bring on successive functionality. Whilst this wasn’t new and still isn’t yet fully adopted, there isn’t anyone in government who doesn’t know about, and have a view on, the topic; and every department and agency across the board is at least experimenting with the approach and many have taken it completely to heart. The two dozen exemplars showed departments that the new approach was possible and how they might go about it, infecting a new generation of civil servants, and some of the old guard, with an incredible enthusiasm. Assess user needs, build some and ship, assess results, build a bit more and ship again (repeat until false) is understood as a viable approach by far more of government than it was even 5 years ago, let alone 15.

2) Website consolidation. What was just an idea on some slides nearly 15 years ago, as seen in the picture below, is now close to reality. The vast bulk of government information sits on, a site that didn’t exist in 2010. receives some12-14 million visitors in a typical week. We’ve gone from a couple of thousand websites to a handful (not quite to one, but near enough to make little difference).  Bringing together the content and giving the citizen the impression that government is all joined up is a necessary precursor to achieving lift off with transactions.

3) Spend Controls. Before the Coalition Government came in, departments spent money however they wanted to, despite the best efforts of various bodies to impose at least some controls. There’s now a governance process in place that reviews projects at various stages and, whilst the saves are likely not as big as has been claimed, the additional review focuses departmental minds and encourages them to look at all options.  Controlling and, more specifically, directing spend is the mainstay of changing how government does IT and will support further re-use of platforms and technologies.

4) Openness, transparency and championing issues. Government blogs were few and far between before 2010; official ones didn’t really exist. GDS staff (and, as a result, departmental people too) blog incessantly, to talk about what they are doing, to share best practice, to lay down gauntlets (e.g. championing the issue of necessary diversity on panels through the “GDS Parity Pledge”) and to help recruit new people from inside and outside of government to the cause.  Working in the open is a great way to show the outside, as well as the inside, world that things really have changed.

Each of those is a significant achievement – and each has been sustained, to at least some degree, throughout the time GDS has been active which deserves additional celebration. Having an idea is the easy bit, it’s getting it done that’s the hard bit – the latter is where most people turn around and give up. Each of these achievements does, however, come with a succession of buts which I will explore in later posts.

In the world of agile, failure is inevitable.  The point, though, is to fail fast and at a lower cost, correct the errors and get it right the next time.  Getting the next phase of the online agenda right requires some significant rethinking, an analysis of the failures and the setting of a new direction.

This is not to say that what GDS has done to date isn’t good – the successes outlined above should rightly be lauded.  It is, though, to say that it was not and is not enough to create the necessary change.  Transformation is an overused word and one that is rarely delivered on, least of all in an agile, iterative world; but a step change in the way citizens interact with government is still possible.

So, to create that necessary level of change, we need to put in place a different approach, one that ratchets up the pace of delivery with departments, one that integrates tightly with the outside world and one that doesn’t repeat the past but that embraces the future.
I plan to publish a succession of posts looking at this with the aims of constructively challenging what’s been done so far and providing a framework for setting things up successfully for that next phase.

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