Develop a brilliant and obvious naming convention. Years ago when I
started using Nokia I understood the convention … There was the 6210
which was replaced by the 6310; not long after came the 7210 which I
understood to be better still. It all went wrong with the 8xxx series –
the 8250 was small and sexy, the 8800 was shaped like a banana. Now, I
couldn’t tell you how it works with C, E and N series.
I’m told that there are other variants, such as the 928 which is exclusive to a US carrier and even a “Model T” which is exclusive to a Chinese carrier.
• ‘D’ is an LCD TV
• ‘E’ is a plasma TV
• ‘EH’ and ‘ES’ are LED TV models
final four numbers signify the series – a ‘4000’ model is from Series
4, a ‘5000’ model from Series 5 and so on. The higher the number, the
more premium the model is – ie it has more gadgets and better features.
• Series 4: Entry-level range and all HD Ready (720p)
• Series 5: Just above entry level. All are Full HD (1080p) and offer additional features – some are 3D and smart TVs
• Series 6:
Mid-range. All are Full HD (1080p) and offer additional features. All
come with 3D and smart TV capability, plus Freeview HD and Freesat HD
• Series 7: Premium models with a dual-core
processor. In addition to the key features of the series below, there’s
also a built-in camera and voice and motion control
• Series 8:
Flagship premium model. In addition to the features of the series
below, this range features Samsung’s premium image processing and a
Nokia also need, in my view, to introduce new brands to make it easier to choose between phones – they can stick to derivatives of Lumia if that’s where their heart is (how about Lumila for cheaper phones? Lumaxa for the high end, flagship phone?) though I don’t like those much. Maybe Photia for the phones that focus (ha) on the camera. Or maybe they go for Lumia P for the multi-megapixel phone?
Or perhaps Lumia Z for the Zombie phone … because I think they might get there soon if they don’t do something to make it easier for the customer to choose.